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Elevate Your Content Strategy

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Fractional Content Leadership

Not ready for a full-time content leader? Consider a fractional content strategist. Integrate senior-level expertise exactly when you need it without the overhead—just strategic guidance that moves your brand forward.

With fractional support, you can bring on expert content support that’s tailored to your needs—whether that's 10 hours a month or one day a week.

    • Content audits and gap analysis

    • Strategic content planning aligned with business goals

    • Editorial calendar development and oversight

    • Messaging and voice guidelines

    • Content team coaching and workflow optimization

    • Ongoing content governance

    • Growing companies that need strategic direction but not a full-time hire

    • Organizations looking to scale their content efforts efficiently and on a budget

    • Teams with content creators who need strategic leadership

    • Businesses launching new products or entering new markets

    • Choose between a flexible monthly retainer or a bank of hours to focus on high-priority projects

    • Receive consistent strategic support and scheduled check-ins

    • Adjust your support with your business needs

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Editorial Training & Development

Creating credible copy is about more than having seasoned writers on your team. You need an editorial team that can identify and interview subject matter experts, appropriately source information and vet facts. Train your team to report ethically and credibly while following editorial principles and guidelines.

    • Training workshops on a number of topics, ranging from source identification and interviews to style guides

    • Editorial policy and style guide development for content teams

    • In-person and remote options

    • Teams looking to streamline editorial efforts and reduce content turnaround time

    • Managers who are looking for new ways to boost content performance

    • Organizations without built-in editorial guidelines in place

    • Choose between one-day workshops or ongoing training

    • Let KZ Content Studio create a personalized curriculum for your content team

    • Consider a quality control follow-up and review

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Credible Content Creation

With the rise of AI, it’s easy to fall into the trap of creating quick content that sounds just like every other brand. What you need is credible storytelling that can simultaneously earn you search engine brownie points and audience trust.

    • Content that delivers on EEAT principles—Experience, Expertise, Authority and Trustworthiness

    • Journalistic quality and integrity behind each deliverable, whether a feature-length article, newsletter or whitepaper

    • Research integration, expert sourcing and interviews, and fact-checking

    • SEO, GEO and AIO integration to help boost performance

    • Development and integration of editorial guidelines and policies

    • Content teams that need to level up beyond basic copywriting

    • Brands struggling to capture a piece of the SERP marketplace

    • Organizations that are in the infant stages of content creation

    • Set up a discovery call to determine priorities and parameters

    • Choose between a single deliverable or a batch—let your budget decide

    • Determine a delivery cadence that accomodates your business needs

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Editorial Policies

Having a strong editorial policy signals to readers, customers and search engines that your content is reliable and well-researched. Clear editorial guidelines also ensure contributors meet expectations while upholding company standards and journalistic principles—transforming your blog into a reputable publication your audience trusts.

    • Guidance on what to include in your editorial policy and contributor guidelines

    • Editorial policy drafts for your customer-facing website or content contributors—or both

    • Coordination with dev teams to help push your policy from draft to live

    • Recommendations on editorial policy placement, page architecture and related schema

    • Organizations looking to optimize their blog and expand their content engines

    • Companies looking to create competitive high-funnel content

    • Set up a discovery call to determine priorities and parameters

    • Choose between a single deliverable or a batch—let your budget decide

    • Determine a delivery cadence that accomodates your business needs

Contact Us

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